Airport looks are designed for take-off and scream comfort above everything else! Over time some of the most iconic...
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Sister Sizing: The Secret to a Perfect Bra Fitting
For 50% of the world’s population, there is one piece of garment that defines power like no other –...
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How To Buy A Bra Correctly
Life isn’t perfect, but your bra can be! Choosing the right bra is essential when putting together a great...
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Why Girls Wear Bra?
Along with that sleek stylish T-shirt, the glamorous tank top, and the elegant ethnic suit, if there is something...
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The Importance of Side Support in your Bra
A bountiful bust needs special care, and by that, we mean great support at all hours. One cannot stress...
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101 Facts About Wired vs. Non-Wired and Padded vs. Non-Padded Bra
Most of us are often asked, ‘what is our favourite bra style?’ But the truth is arriving at a...
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Trending Looks This Navratri
Come October and the festive season comes alive in full swing! We couldn’t be more excited, especially this year....
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Top Festive Must-Haves
Festival season has dawned upon us and we couldn’t be more excited to celebrate it with our friends and...
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Celebrate Colours & Prints With Zivame
We Indian women love and embrace bold, bright colours be it our wardrobe or our kitchen. Just look...
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Miracle Bra: The Perfect Work-From-Home Bra
The luxury of being at home means no uncomfortable tight-fitting clothes, no padded Bras and certainly no underwires! You...