Perhaps it is because we’ve spent too much time on our phones and computer screens that things with a hand-done feel have become so appealing to us. Let’s take an example. Don’t you love sliding a picture of your BFF in his/her Instagram DM with a fun hand-drawn doodle on it? Maybe a pair of floppy ears or a tiny moustache! Hah! We’ve all done it sometime or the other and we aren’t apologizing whatsoever! Believe it or not, doodles are a piece of our childhood that would never fail to lose their charm. Precisely why, we wanted to bring onboard a Sleepwear collection crafted with scribbled prints and patterns that scream an art class vibe. Keeping it simple and to-the-point, we’re calling it Doodles.
So what is Doodles all about?
Zivame’s new Sleepwear range – Doodles, is a narrative that all of us are acquainted with since childhood. However, it isn’t just kid stuff. It is a story that gives you a sneak-peak of your dreams or daydreams in reality – more like an open book of illustrations shows you an unobstructed view of your own mind. In a nutshell, it is an emotional outlet that shapes your creative thought. How cool is that? Gives us enough reasons to doodle on an entire collection! So, ladies, we’re going an extra mile to nurture your visual memories of girlhood days, scatter some quirky doodle prints all over your sleepwear, and take you one step closer to those dreamy nights once again. This collection would remind you of your colourful scrapbooks and boring exercise books that used to be filled with doodles drawn by you. From flowers to butterflies, hot air balloons to birds, fairies to candy jars – you’d see all your childhood fantasies meet at one place here. Need we say more? Girls, we’re taking you on a time-travel!
What’s in store for you?
The collection features nine quirky doodle prints crafted on a butter-soft cotton fabric which comes in both dark and pastel shades. You can expect some cute Button down short sleeve & long sleeve PJ sets, Henley, crew neck & raglan sleeve T-shirt PJ sets, and Capri sets in this range. If you’re looking for Single T-shirts, Straight leg & cuffed leg Single PJs & Single Capris, that’s pretty much available too! We ensured not limiting this collection to sets only (by that we mean, we’re giving you some extra space to brush up your pairing skills and self-styling routines). Besides, the collection also comprises A-line dresses, T-shirt dresses, long Gowns. Henley Tank knee-length dresses, Shorts Sets, single Shorts and Bermudas. Did we just bombard you options that you can choose from? Hell yes!
So, what’s keeping you waiting ladies? It’s time to indulge in some serious doodling ‘on clothes’.
Team Zivame
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