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Get best quality bras in numerous gorgeous designs. You can find wide range of bra styles like strapless, padded. etc. that will live up to your expectations. Come shop from our new collection of women’s bras right away! less

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Buy Zivame Padded Non-Wired 3/4th Coverage Ultra Low Back T-Shirt Bra - Roebuck
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Buy Ladies Bras Online

Bra Online Shopping in India

A 'bra' is an essential piece of undergarment for women. It is designed to provide proper support and cover and extend lift to their breasts. Women need to choose the right bra according to their structure to maintain their health and shape.

A bra can either be a godsend or the bane of our existence depending on how fashionable and functional it is. Love working out at the gym? A sports bra will ensure you can do so without fretting about inadequate support. Are you wearing an off-shoulder dress on a date? A padded, strapless bra is your best bet. Putting together your bridal trousseau? Pick a racy lace number in enchanting red. No matter what your wardrobe needs, Zivame has you covered with a variety of lingerie that will live up to your expectations. Come shop from our wide range of women’s bras right away!

How to Find Your Bra Size

To ensure you find the right bra, the Zivame Fit Code was developed. Under which, 11 breast profiles were identified. As you identify your profile and find your right measurement, you can also use the Fit Code to analyse aspects such as fullness of your breasts, your apparel preferences and more, to receive bra style recommendations.

You can also measure your size on your own in a few easy steps. First, measure your underwear (preferably in cms). After which, measure your overbust and hip size in a similar manner. Now, add this data to the bra size calculator on Zivame to receive your exact measurements. Also, always refer to the sizing guide on our product page to be sure of the fit.

An alarmingly high number of women’s sports bras of the wrong size without even realizing what they are doing. This can not only be detrimental to bust health, but it can also cause discomfort and general irritability.

Benefits Of Bras

Wearing bras has numerous benefits. They are not a luxury but a necessity. From supporting the chests with plump breasts, alleviating pain, improving breast shape to comfort, and boosting confidence - bras are essential for every woman. Following are a few benefits of wearing bras:

  1. Enhances posture: Wearing a correctly fitted bra is always beneficial for your posture. As the chest gets support from the bra, the shoulders don't droop, and the back acquires a straight posture after wearing it.

  2. Confidence booster: Sometimes, women who have plump breasts lack the confidence to face people or go out in public. The right kind of bra can significantly help as a confidence booster. Once you make sure you are wearing a fitted bra that supports your plump breasts well, the consciousness quickly wanes away and won't distract them anymore.

  3. Enhances every Outfit: Different outfits require different types of bra. Bras support every style and dress- be it deep neck, wide neck, scoop neck, or tube tops. It also enhances the appearance. There are numerous styles of bras available that one can coordinate with outfits to get the perfect look.

  4. Maintains breast health: Not wearing bras regularly during exercises and heavy duties can result in the tearing of breast tissues and internal breast bleeding. A well-fitted bra is highly essential to prevent such severe health problems. Also, a bra of the right fabric can help prevent skin issues such as skin irritation, rashes, and redness.

Types of Bras

There are many types of ladies bras which cater to varying fashion and functionality needs. The following is a rundown of the most popular kinds:

  1. Padded Bra: These bras help provide better coverage (preventing nipple show) and can be worn underneath almost all clothing items: be it T-shirts, kurtas, dresses or shirts. They are available in many variations, including racerback, strapless, halter, etc.

  2. Push-up Bra: They provide a gentle lift to your bust for a perky look. They may be made from different materials, including lace, satin, cotton, etc. and can be worn underneath almost all forms of clothing.

  3. T-shirt Bra: They boast of smooth cups that do not show underneath the soft fabric of tees. You can confidently sport your most snug-fitting T-shirts and tops in them. These bras also go well under fitted kurtas and tops.

  4. Backless or stick-on Bra: They are best suited for backless or deep-cut tops and dresses. They come with a non-toxic adhesive to help you secure them to your bust.

  5. Sports Bra: They help cut down on bust movement and provide maximum support during various physical activities - from high intensity to low - including running, training, Yoga etc.

  6. Minimiser Bra: They are meant for ladies with fuller busts and help give the illusion of smaller breasts.

  7. Bralette Bra: This is a popular style among young girls and is lightweight, offering comfortable support. These bras can be worn on the beach, during a day out as an outerwear item, or underneath sheer tops.

  8. Balconette Bra: This one is suited for tops and dresses with plunging necklines. It enhances cleavage by providing a gentle lift to the bust while sitting low on the breasts so as to not show through the outfit.

Importance of Wearing Bras

  1. Prevents Saggy Breasts

    Breasts consist of glands and fats that begin to sag over time due to pressure. Although the ligaments in the breasts help maintain support, yet it is essential to regularly wear a bra. Besides preventing sagging, bras maintain shape and give a proper lift to the breasts. There are several styles of bra available online that suit different breast shapes and sizes.

  2. Provides Excellent Support

    The main objective of a bra is to give additional support to the breasts. Wearing bras can also help you enhance your posture.

  3. Immensely Comfortable

    The weight of breasts is a leading cause of discomfort. Even though wearing a bra at night is not recommended due to discomfort, it is essential you wear one during daytime. If you are planning to move around for dancing, exercising, or for household chores, you definitely need a bra.

  4. Prevent back issues

    Women with larger breasts often face the problem of back pain and spine issues. By wearing the right bra, you can get rid of all these problems.

Buy the Best Bras for Women on Zivame

Zivame is home to the best quality bras in numerous gorgeous designs. We offer 24-hour product dispatches, 15-day easy returns and exchanges, and discreet packaging. Make sure to also look at our other lingerie selections, including panties, shapewear and more. Log into our website or app and find your dream lingerie today!

Bras - FAQ's

  1. Which is the best bra to wear?
  2. A: All bras can be considered as the best when seen from the lens of what purpose they serve. A strapless bra would be considered the best for off-shoulder outfits whereas push-up bras would be considered the best for a hint of extra cleavage.

    That said, the T-shirt bra, made of delicate material and elastic, is best for everyday wear. It is constructed with fabric that goes invisible under clingy and knitted material of usual clothing. The cups of the T-shirt tend to retain their shape (making them look perfect from the outside) and make it comfortable to wear under any kind of clothing.

  3. Is it better to wear a bra to bed?
  4. A: The old wives’ tales say that sleeping with a bra on makes the breasts sag, but that isn’t true. Sagging is caused due to many reasons such as smoking, breastfeeding, aging, genetics, weight gain or weight loss and so on. Sleeping with a bra on is absolutely okay as long as you are comfortable with it. Please remember, sagging of the breasts is inevitable due to the downward pull of gravity on the mass of your breasts.

  5. What is the difference between a wired and a non-wired bra?
  6. A: An under-wire bra has wire under both the cups to give extra support to the breasts, thus, enhancing their shape. A non-wired bra is not wired under the cups, thus, making it comfortable, less structured, and softer on the breasts.

Conclusion

Now that you already know the immense benefits of wearing a bra for ladies, surf at Zivame and grab the perfect bra designed for your breast shape and size.

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